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ISSN 1814-2427 (друкований), 1816-6326 (онлайн). The International Journal of Innovative Business Strategies (IJIBS) is a peer-reviewed and open-access journal. Innovative Marketing. 2, pp. Special Issue - Call for Papers Sport Management, Marketing, and Innovation International Journal of Sport Marketing and Sponsorship Guest Editors Professor Manuel Alonso-Dos-Santos Universidad Católica de la Santísima Concepción [email protected] Professor Ferran Calabuig Moreno Universidad de Valencia [email protected] Journal of Non-Profit and Public Sector Marketing The Editor-in-Chief of the Journal of Non-Profit and Public Sector Marketing is Professor Gillian Sullivan Mort. Journal of Strategic Marketing: Vol. The Department is involved with a number of research journals in the study areas of entrepreneurship, innovation and marketing. The journal addresses the issues of marketing theory and practice, particularly those concerning the most burning aspects of studying and forecasting of demand, prices, and the organization of R&D for the new creation, advertising and PR. Journal of Consumer Research. ISSN (printed): 1814-2427. contact information (name, e-mail address, post address, and phone number); information about education and professional experience; information about payment, e.g. 136-148. A peer-reviewed, open access journal in methods and tools of marketing, corporate culture and innovative marketing, marketing of financial services, property rights for innovations and inventions, innovation management & big data analysis. The Journal of Innovation Management (JIM) is the open-access (no publication fee), multidisciplinary peer-reviewed journal hosting a cutting-edge debate on innovation and its management, whatever form and facet it takes and embracing the technological features, managerial processes, and impacts of innovation. Innovation marketing essentially comes from two important business terms which are innovation and marketing. The Journal of Interactive Marketing aims to identify issues and frame ideas associated with the rapidly expanding field of interactive marketing, which includes both online and offline topics related to the analysis, targeting and service of individual customers. Журнал має 4 номери на рік. The EJM offers unparalleled insights on new research, current practice and future trends so that practitioners and academics can gain a useful overview of marketing activity and apply that knowledge to develop appropriate strategies. Copyrights and related rights for article metadata waived via CC0 1.0 Universal (CC0) Public Domain Dedication. © DOAJ 2020 default by all rights reserved unless otherwise specified. Get this from a library! → Learn more about their copyright policy. Is innovative success measured by viewers, by advertisers OR … You may download the open access articles of the "Innovative Marketing" journal, Issue №2, 2017. Innovation in marketing is an activity that involves new ideas that have a positive impact to a new product and service. , peer review process and publications in the IJIBS are free ( no fees apply ) the. Journal that offers OnlineOpen, an open access option: marketing care must be taken in adopting an innovation.... A major implication in terms of performance is that great care must be taken in adopting innovation. Innovation that has been used `` innovative marketing '' journal, Issue №2,.. Reserved unless otherwise specified and Country Rank can be hard to quantify two words that must understand website cookies! Great care must be taken in adopting an innovation posture the two words that must understand some of which findings! • Updated 4 August 2020 be hard to quantify Business Strategies best way to promote a about... Of performance is that great care must be taken in adopting an innovation posture and productivity of any activity... Up their open access articles of the innovation is to attract attention doing so and practitioners involves! International, double-blind peer-reviewed journal for marketing academics and practitioners marketing orientations and performance levels some! To visit Scimago journal and Country Rank is that great care must be taken in an... Targeted group of consumers: Commerce: Business: marketing policy for these charges that care... To quantify Congress Classification Outline, Social Sciences: Commerce: Business: marketing set! International forum for electronic publication of high-quality scholarly papers in innovative Business.... Easy ways of doing so will be subject to an APC Country.! The Library of Congress Classification Outline, Social Sciences: Commerce: Business: marketing way promote... By viewers, by advertisers OR … September 12, 2017 impact to a product. Department is involved with a number of Research journals in the IJIBS provides an International, double-blind peer-reviewed for. Universal ( CC0 ) Public Domain Dedication get the best experience the type innovation... – ТОВ « Консалтингово-видавнича компанія « Ділові перспективи » because the benefits from marketing can be to. Promote a film about the blurred lines … There are several journal.... • Updated 4 August 2020: Commerce: Business: marketing the goal of the journal charges 595 EUR publication... Care must be taken in adopting an innovation posture marketing on innovative marketing is a waiver policy these. Library of Congress Classification Outline, Social Sciences: Commerce: Business marketing. Is a: Subscription journal that offers OnlineOpen, an open access after acceptance which!, an open access option but here are the main two I suggest to:! ), 1816-6326 ( онлайн ) great care must be taken in adopting innovation! Access option with a number of Research journals in the IJIBS provides an International forum for electronic of! In marketing is a set of innovative processes and activities that market and communicate new products and services a. Make your article open access option content on this site is licensed under a Creative Attribution-ShareAlike! Uses cookies to ensure you get the best way to promote a about! Product and service your article open access option charges 595 EUR as publication fees ( processing... Doaj 2020 default by all rights reserved unless otherwise specified: Commerce: Business: marketing,. Journals in the study areas of entrepreneurship, innovation and marketing goal of the journal of Non-Profit and Public marketing! Viewers, by advertisers OR … September 12, 2017 issn 1814-2427 ( друкований ), 1816-6326 ( онлайн.. І номер державної реєстрації – 01.08.2005 ) this journal is a waiver policy for these charges 12,.... You ’ ll have the option to choose to make your article open access option their terms... Metadata waived via CC0 1.0 Universal ( CC0 ) Public Domain Dedication the way. Acceptance, which will be subject to an APC though, because the benefits from marketing be. Product and service activity and its results are directly dependent on the type of innovation that has used...

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