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This manual will be updated as needed. We appreciate your consistent and accurate use of the standards in this manual. This identity standards manual establishes official standards for Alcorn’s visual identity. Do not overprint text on the seal or the Wordmark. Give feedback about this … Our brand is the distinctive image associated with our department. The University of Scranton • Identity Standards Manual Page 8. Legal and Trademark Counsel in Dallas to determine whether a ® can be inserted in place of ™. GRAPHIC IDENTITY STANDARDS MANUAL. The Identity Standards Manual provides visual and text standards for print, display and web, and is available in an electronic and an online version. name is shown in conjunction with the full center name (John F. Kennedy Space Center) as shown below. The updated Colonel artwork requires global trademark registration. It is designed to help stakeholders like you promote Alcorn consistently and accurately throughout every point of contact with our audiences. Identity Standards Manual • 7 Myriad Pro The typeface used in the Indiana Academy logo is Myriad Pro Bold. the logo or any of its elements. Communications created based on these guidelines will help ensure that a professional and positive image is conveyed to the public. brand components corporate identity and brand standards manual. The lettering style used in the center The tag line is rendered in Myriad Pro Semibold Italic. ! identity graphiC standards manual v1.0 279 C: 69 m: 35 y: 0 K: 0 r: 72 g: 145 B: 220 #4891dc grey C: 0 m: 0 y: 0 K: 60 r: 130 g: 130 B: 130 #828282. sTaTionery For a successful college identity, the consistency of all materials—starting with the stationery system—is critical. The Identity Standards Manual was developed and written with input and approval from the University’s Marketing Committee, the director of marketing and communications in the Office of University Relations, Monarch Press, the Athletics Department, and the Administrative Cabinet. Typesetting The letter is set in Arial Regular as specified in Section 3.1 (Primary Typeface). use an approved color, keeping in mind that any text in the cell needs to be easily readable. This manual will help you ensure that your communications concerning Do it Best Corp. and its members and interests are in agreement with Do it Best Corp. communication standards. ... Minnesota State Colleges and Universities Graphic Identity Standards Manual 2.3 Guidelines and policy on Use Other identities and logos within the system office The MnSCU graphic identity will be used to represent all services, initiatives and programs within the system office and its divisions. Backgrounds The entire image can also be reversed with the image in white on a purple, red, or black background. Westminster navy is Pantone 540 and Westminster light blue is Pantone 292. The Identity Standards Manual is a tool to help ensure that the County’s identity is recognizable, consistent and well-maintained. brand identity standards version 2.0, updated may 2014 an outreach ministry of the episcopal diocese of texas! The gradient red box gives a marketing piece strength by putting important text in the box. Modal differences . You may print the Brand Identity Manual on your office colour printer, but be aware that colours generated by desktop equipment cannot be used as a valid guide. It will also help you correctly use Do it Best Corp. logos, trademarks, service marks, and registered marks. It is the visual, emotional, and rational impression that we elicit in the minds of those we serve. Love INC Love In the Name of Christ 8 Identity Standards Manual As shown in these examples, the entire image can also be produced in one color: either all purple, red, or black. Do not use old versions of the Seal Un a c c e P ta b l e Us a g e The University does not permit any alterations to its primary mark. If you have any questions about any material in the manual or something that has not been covered, please contact University Marketing Communications at (936) 468-2605. The logo should appear no smaller than ½ inch long based on the outside dimensions. Love INC Love In the Name of Christ 9 Identity Standards Manual. Identity Standards Manual for Mississippi Department of Education . The Brand Identity Manual is exclusively published in pdf format and provided on CD. Type size is 10 points with 14 point line spacing. all stationery must be ordered through design services or print services. Search this manual search. 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